About Mountain Merch

Mountain Merch grew from a simple idea: collect the mountains you’ve earned.

I’ve always loved being in the hills and mountains, and many of my best days have been spent out walking with my two sons and our dog, Duke. Some have been big summit days, others have just been simple walks that ended up meaning a lot more because of who I shared them with.

That is really where Mountain Merch came from. I wanted a way to remember the mountains that matter, not just with another photo on my phone, but with something I could keep and display. Something that says: I climbed that. I remember that day.

The Mountain Icons Collection is the first part of that idea. Each canvas is designed to celebrate a recognisable mountain, fell or summit, with a consistent style that can be collected over time and displayed together.

The line Earn the View has always felt right to me, because that is what a good mountain day is about. You put in the effort, you get to the top, and the memory of it stays with you.

Mountain Merch is for people who feel the same way about the places they have climbed.

Earn the view. Collect the mountain.